June 29, 2019

woman posing with a necklace

Why a Photo Retoucher is Important to Your Jewelry Business

As a jewelry seller, a lot of your business depends on how good your marketing materials are because not everybody can visit your store in person to check your goods. In fact, many jewelers prefer selling online; therefore, reducing the cost of setting up a brick-and-mortar operation. The challenge is different, though, as e-commerce sites …

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'Target your customers' concept made with white chalk on a blackboard.

Niche Marketing Could Be the Key to Small Business Success

According to some economic commentators, there’s a growing gap between the profitability of large and small businesses. Simply put, large businesses are making more money than their smaller counterparts. A study showed that the top one percent of the best performing companies worldwide reaped 36 percent of overall profits.  Half of the businesses in the …

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