Entrepreneurship & Business

black friday

Is Your Store’s Holiday Window Display Still Relevant in the Digital Age?

Let us look at some statistics first. The first one is important for retailers this holiday season. The U.S. is the world’s largest consumer market, but do you know that 25% of their annual sales happen during the holiday season? That’s somewhere between the week before Black Friday and the week after New Year. What […]

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meeting

Is Pivoting a Business a Wise Thing To Do?

In the world of business and trade, not all businesses are created equal. Obviously, some businesses are more successful than others leaving folks who are struggling with questions about why they’re not doing as well as the competition. Different industries go through the same things. Car parts manufacturers, cosmetic contract manufacturers, food processing, grocery stores, retail

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customer engagement visualized

How Can I Keep in Touch with my Customers During a Pandemic?

The coronavirus outbreak has affected almost all facets of our lives. Most countries were put on lockdown, while people are forced to stay at home until who-knows-when. Most businesses globally are now struggling to stay afloat. Several business plans were canceled while many workers were laid off. Additionally, customer interaction was severely disrupted due to

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working and taking a call

Challenges SME Owners Face When Managing and Expanding a Business Mid-pandemic

Business owners try to stay on top of the latest industry trends. This enables them to gain more industry knowledge, enjoy a competitive advantage, and find better ways to cater to consumers. With this newfound knowledge, you can check which strategies you can use depending on our business needs.  But thanks to the current crisis,

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woman at a call center

Strategies to Improve Customer Care and Boost Sales

Customer service has evolved over the years since customers gravitate towards companies that serve them better. You can interact with customers in different ways, including face-to-face, through phone calls, or even through social media. How you interact with them in any of these ways can make or break your business. If you want to improve

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people eating at a restaurant

How Restaurants Would Conquer 2021

As early as July 2020, experts from the food and beverage industry have predicted that restaurants and food chains will enjoy a recovery in 2021, albeit slow. This is because, despite quarantine protocols, restaurants found solutions that enabled them to serve their socially distanced customers. With more restaurants adopting these pandemic-induced innovations, it’s safe to

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Dip

Thinking of Doing A Holiday Side Business? Sell Bottled Sauces and Dips

Establishing a sauce business — whether it’s pasta sauce or chocolate syrup can be a lucrative endeavor. However, like with any business, you’ll need to plan carefully and execute the process properly to ensure a successful launch. If you’re looking to make a profit or share your family’s special recipe out into the world of customers, farmer’s

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office interior

The New Normal: The Return of the Employees to the Office

A return to the office should be a conversation that needs to take up more space in the never-ending pandemic discourse. While remote work has been the norm since March, more companies and businesses still need to prepare the offices for employees’ return, especially since a survey revealed that the majority of employees desire a combination of

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outsourcing concept

Why You Should Outsource Certain Business Services to Professionals

Service outsourcing is one of the trends in business that is paying off a huge deal. It helps you as a business owner channel your energy to productive aspects instead of focusing on the services. Companies that have reaped outsourcing benefits will contract third parties to provide even minor services such as cleaning and preparing

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working

Going Digital: Top Tips for Hiring Remote Workers

Remote working is no longer the future of business, it’s already a reality today. Even though the current global crisis has necessitated the shift to remote work, the benefits of adopting this concept have long preceded it. This practice has been known to increase productivity, save on overhead costs if the business operates from a virtual office,

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