Entrepreneurship & Business

There is a deep and long history surrounding the debate between digital and traditional marketing. Each one has its fair share of benefits and disadvantages. Settling for one over the other is merely a matter of knowing the type of business you’re running and the appropriate way to engage customers. The primary difference between the […]

The pandemic of the century has cornered most of us inside our homes. One by one, companies began shutting their businesses down for work from home setups.  The frequency of work from home setups can either be none at all to five times a week. There is almost no in-between for most companies. Fortunately, because

Customer relations or your company’s relationship with your customers plays an important role in running a business. Taking care of your customers and providing your products and services is important because customers can easily choose a different company or brand if yours does not meet their needs. We are experiencing a pandemic. Despite this, customer

By far, remote work has provided the answer to the ever-burgeoning challenges of the COVID-19 era. It’s the new normal for Americans, a new form of business-as-usual. And whether we like it or not, it’s the solution to a gargantuan problem. The good news is many Americans are doing well working from home. But we

Small businesses are at the center of many local community economies. Mainly, these businesses are the primary drivers of community development. More than that, they also play a huge role in improving the U.S. economy. At the beginning of 2019, local businesses accounted for approximately 44% of economic activity, creating two-thirds of jobs in the

People are starting to see the value of life insurance due to the pandemic. Since spring, the numbers of insurance buyers have been increasing. As thousands of Americans succumb to the contagious virus, breadwinners finally realize that they need to have a financial fallback for their families in case of illness or death. Because of

The restaurant and foodservice industry has been one of the most badly affected by COVID-19. Once a flourishing industry with many small and medium establishments holding their own against bigger, more established restaurant chains in major cities like New York and Los Angeles, it has now been decimated as one in six restaurants in the country closed

Business owners focus on planning for company growth and success. Most of them develop strategies to generate more sales, attract more customers, and improve their branding strategies. These tactics will definitely help you achieve your goals for your brand. However, you should also prepare a plan for dealing with situations that you may encounter in

Business accessibility entails providing products and services that can be used by many people. It also involves providing essential things to facilitate the movement of physically challenged individuals in and out of your store. Everyone who comes to your business should not feel left out. This applies to physical outlets and online stores. Here are